Magento is an open source ecommerce web application, based on Zend Framework. Magento has launched on March 31, 2008 and after that it continuously upgrading its features to make an ecommerce web application more unique, rich and user friendly. Magento is one of the fastest growing eCommerce platforms in the world and now magento has introduced Magento Mobile.
The new Magento Mobile will enable thousands of merchants to easily integrate their web application with Magento’s ecommerce application. Magento Mobile is compatible with previous versions of Magento, including Community Edition 1.3+, Enterprise Edition 1.6+, and Professional Edition 1.8.
Now the Magento Mobile support iPhone only but very soon it would support iPad and Android as well. Magento Mobile application translates an existing e-commerce site into a mobile application, compatible with each device, which supports a full catalog, product search, a shopping cart, ratings, and reviews. The iPhone supports PayPal integration and an application can be skinned any way the retailer likes.
Some of the Features of Magento Mobile:
• Completely Customizable: It allows developers to deploy new device specific features and themes with just a few clicks and quickly update of appearance and color of application.
• Flawless Storefront Integration :The new Magento Mobile admin easily manage the m-commerce channel like store’s catalog, checkout, inventory, reporting etc.
• Manage Multiple Devices
• Low Cost of Ownership
The platform currently supports English, French, German and Spanish and very soon it would support other languages to serve the customers across the world.
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